At Next-Gen Media, we take immense pride in the achievements over recent years, showcasing how our innovative approach has made a significant splash in the industry. The recent recognitions of our Co-Founder and Commercial Director, Guy Thurlow, are a testament not only to individual brilliance but also to the collective spirit of our entire team. […]

The digital advertising landscape is undergoing a significant shift with the restriction of third-party cookies—those small data pieces used to track users’ online behaviour.  As users demand more privacy and regulatory bodies enforce stricter data protection laws, cookies are becoming obsolete. With Google planning to give third-party cookies the boot in 2024, the ripple effect

Here at Next-Gen Media, our mission is to inform, educate and inspire young people where they live and study.  We are very proud to announce that we have supported our partner, Media Smart Uk, on their most recent campaign: “What’s the Deal with Political Advertising?”. This important campaign was designed to educate young people on

Next-Gen Media have just wrapped another incredible few days at the ASRA Association for Student Residential Accommodation conference up in Aberdeen 🏴󠁧󠁢󠁳󠁣󠁴󠁿 From insightful discussions on how education providers currently share their messages with their residents, to catching up with new & existing partners and meeting some inspiring people who are making their halls a

How would you imagine university accommodation today? In our discussions, a common misconception emerges: “Cinema rooms? Gyms? Impossible,” they tell us. Reminiscing about their own university experiences, our customers often recall cramped rooms with bog-standard amenities.  However, the reality is very different. Student accommodation has undergone a remarkable evolution to cater to the evolving needs

  In our ongoing commitment to support crucial initiatives, we proudly announce our partnership with Media Smart and our involvement in their campaign, “Scam Flags Add Up to a Scam”. We are pleased to contribute to their mission of educating young people about the dangers of scams.    “Social media is deeply ingrained in people’s

Out-of-home (OOH) advertising on its own is an incredibly valuable advertising medium. But what if we were to tell you that OOH advertising can cause an ‘amplifier effect’ when used in conjunction with other digital marketing channels? In fact, 50% of consumers are more likely to engage with a mobile ad after seeing the same

After a roaring success of a pilot, we’re proud to onboard Capitol Students into a full partnership and are delighted to be rolling out our signage at several new sites over the next couple of months in major UK cities.  Capitol Students pride themselves on understanding every student. With that shared principle here at Target

In December 2022, we partnered with the largest PBSA independent student accommodation provider in the UK and Ireland – Homes for Students! Thanks to the new partnership, they keep their residents in the loop safe in the knowledge that they’re significantly reducing their paper waste. This is only the very beginning of our journey together,

In recent years, QR codes have become a popular marketing tool in Out-of-home advertising, with brands using them to bridge the gap between the physical and digital worlds. While this technology may be appealing to some, they’ve not gained much traction with Gen-Z. In fact, according to a survey by Statista, only 11% of Gen-Z